History of the Corvette Logo
As Central Illinois Corvette Headquarters, we are passionate about Corvettes. The iconic American sports car has changed a lot over the years from looks to power and branding. Join us as we break down the evolution of the Corvette logo.
Who designed the First Corvette logo?
The first Corvette logo was created by Robert Bartholomew in 1953 for the C1 Corvette model. This simple design laid the groundwork for the modern logo we see today. It features the French lily symbol and the Chevrolet logo flag crossed with a racing flag on the right side. The French Fleur-de-lis symbol represents peace and purity.
World's First V8-Powered Chevrolet Corvette
In 1955, the logo was changed to a 3-D silver and bronze metal design with a V-shape symbol framing the flags. This year was one of the most influential as it introduced the first Corvette with a V8 engine; also known as the 1955 Chevrolet Corvette EX87. The Corvette popularity grew leading into 1963 when the C2 Corvette Stingray generation came about featured in the new logo. By 1968, the C3 Chevrolet Corvette was released. The word "Corvette" in the emblem was removed and changed back to the 3-D silver metal material. This logo featured just the crossed flags and "Stingray" cursive lettering underneath. This logo remained throughout 1982.
1982 C4 Corvette Badge
In our opinion, the 1982 logo is the most unique as it features an abstract, geometric representation of the flags – a simple black circle and a long trapezoid across. This time, the racing flag pattern was on the left and the red was on the right. The French lily was also removed and simplified with just the gold Chevy bowtie.
It is amazing to see how far the Corvette has come over the past 70 plus years. We hope you now have a better understanding of the history of the Corvette and its branding. If you are interested in becoming a Corvette owner and want to custom order a new Corvette or reserve a new Chevy, we would love to assist you! We have access to Classic Corvettes for sale, Used Corvettes and New Corvettes.